Having to wear glasses as a kid is not always the easiest. Woah! makes this experience a little easier by providing kid friendly eyewear that fits correctly, is scratch proof, and comes in a wide variety of patterns and colors... to make wearing glasses as a kid just a little bit easier.
Meet Max
Max is the spokes person created for the Woah! brand. He is a relatable cartoon kid that shows off his new Woah! glasses and hearing aid. Max provides a friendly, relatable icon for kids to connect to, while still appealing to parents. Both parents and kids are an important target market for the Woah! brand.
These are screen captures of a online advertisement created for Woah! The concept behind this online ad is that after clicking on the fuzzy image (left), the add quickly transforms into the orange Woah! flash (center), and then transforms again into a clear image of Max (right). This transformation represents what Woah! can do for your kid: give them the opportunity to see the world clearly.